[Banumathy]

Many people argue that commercials make us to shop things while others say that we don’t show more interest in adverts because they are huge in number nowadays. This essay will discuss both the views and address the great success of advertisements.

Nowadays, people are aware of the tricks of marketing industry which makes the consumer to purchase more and more products by widespread promotions. So, individuals are no longer following the ads which has become very common in recent years. For instance, companies are trying their best to sell their products which are not of good quality as it was shown in the ads by providing some special offers during festival times or year-end clearance sales.

On the otherhand, some of the promotions in tourism industry are great to avail through internet ads. They make our travel safe and easy by covering all the places of interest and by providing transportation for the trip, pick up and drop services from our home to final destination along with guides. They actually saves our searching time of getting local transports and guides. Repetition of many commercials everyday in TV makes the consumer to purchase the same product especially in rural areas where public are not literate to read the instructions given in the products.

To conclude here, though some of the advertisements are not good if the products are picked very efficiently by looking into the detailed information given at the pack and also by analyzing the benefits of items will be of much use to customers to buy the best and recent products available in the market.

[Banumathy]

Dear Sir / Madam,

I am writing this letter to bring to your kind notice that for the last two weeks we are facing unstable internet connectivity in our Chittaranjan Nagar which disturbs our work considerably.

Internet connection is getting disconnected quite often from 11^th May 2022. During peak hours the connection is very slow and its taking too much time to open even Google home page. Downloading documents is taking quite a long time like a turtle.

Most of the people residing in my neighborhood are employees working in IT firms. Since the outbreak of Covid-19 pandemic they were insisted to work from home to keep the transmission under control. Due to this unstable internet connection they are facing too much problem to complete their work on time. Children studying through online platform were not able to attend their classes regularly.

So, I kindly request you to look into this matter at the earliest and solve the technical issues to restore speedy internet services.

Thanking you,

Yours faithfully,

Banumathy

[Banumathy]

One of the major problem faced in most of the cities is traffic jam. According to me it is due to some of the reasons like poor infra structure, increase in number of private vehicles and rise in city population. So in this essay I am going to discuss some of the causes as well as solutions for this roadblock.

First of all, most of the city roads are planned and built many years ago according to then population. As a result the roadways are not in good condition to accommodate the increasing number of vehicles at present. Next, due to increase in number of loan facilities from finance companies or from banks people show more interest to buy either two-wheeler or four-wheeler according to their needs and desire to avoid much crowded public transport .Additionally, due to recent boom in IT sector people started migrating from villages to cities for their better job opportunities which in turn resulted in more settlements in cities.

Analyzing the causes, some steps can be taken from our side to reduce the congestion. People working in same company can share their vehicle and take turns to commute to their work place everyday. People can try to use public transport whenever possible. Individuals can go by walk or by two -wheeler to nearby places instead of using cars which occupies more space and fuel. Government authorities can try to extend the roadways wherever needed by converting two lane roads to four lanes. Making separate lanes for two wheelers will also try to reduce traffic jam to certain extent.

To conclude here, though traffic jam is the biggest problem in most of the cities but every problem has got a solution. By taking apt and necessary steps both by the authorities as well as by public it can be handled well.

[Banumathy]

Dear Ms. Sue,

I am writing this letter to enquire about the possibility of getting enrolled in German language classes in your coaching centre during weekends.

I came to know about your coaching classes through one of my friend who has joined your class in my neighbourhood. I am particularly keen on learning from an experienced tutor who can guide me well to achieve my desired band score. I believe that I have approached one of the best mentors.

My reason to learn German is that I will be going to Germany to do my Master’s in the next three months. It will be an added advantage to learn the native language as German is the official language in Germany.

I would be grateful to you, if you could provide me with the details of your forthcoming classes, like fees, mode, and admission procedures etc. I would like to join the crash course of two months since, I have very limited time.

I look forward to hearing from you.

Yours sincerely,

Banumathy

[Banumathy]

Nowadays, supermarkets are trying to sell numerous imported items from all over the world instead of selling the goods that were produced locally. This essay will be discussing main reasons for this new trend in sales. In my opinion, it is good news for those who are interested to buy best and trendy products available in the market.

When we think about the positive aspects, we are able to get some of the fruits and vegetables throughout the year irrespective of the season. For example, Indian Alphonsa mangoes are available in super markets of middle-east all over the year. In the same way, pears from South Africa, apples from Kashmir are easy to pick up and enjoy the delicacy instead of going to their native place. Not only the food items, even the electronic items are procured from different countries all around the world to promote sales as well as better customer’s satisfaction.

If we think about the negative aspects, for example, vegetables and fruits produced by the local farmers are not having demand because these imported items are available at cheaper price and the consumers are not ready pay more cost, when they are able to get the same for lesser amount. Secondly, people are more attracted to experience the new taste rather than having the same old palate. So, it has become a new trend to try different items from different countries.

I would like to conclude here that buying imported goods has given wide opportunity for the people to acquire best of the products all around the world.

[Banumathy]

Few individuals trust the main aim of education is making the individual to become useful member of the society, while some believe it should help the people to achieve their goals. According to me, the main purpose of education is to develop one’s goals as well as to serve the society in their best possible way.

By getting proper education, we can help our society in many ways. For example, we can try to keep our environment neat and clean by creating awareness among people and also by conducting campaigns. The impact of global warming is affecting everywhere in the recent past. To decrease the effect of global warming World Environment Day is celebrated on June 5th every year. On this day learners in educational institutions are encouraged to plant more trees. Lessons related to global warming are included from grade one and steps to control the negative effects are taught to young learners who becomes active members of the society in future.

Secondly, during this Covid-19 pandemic to keep the disease under control and to protect the people Indian government has taken so many measures like mass vaccination drives, training the medical students to take care of the infected persons which helped them to maintain the scarcity of health workers. Because of these important steps our country was able to manage the worst effects of Covid-19. In this way individuals have learned as well as they were able to serve the society.

In a nutshell, educating the individual to achieve their goals will side by side make them useful part of the society.

[Banumathy]

Dear Sir/Madam,

I am writing this letter to inform you that I have lost my suitcase during my recent holiday visit to Chennai and I would like to claim the insurance for the same.

It was a red color VIP Stroller with TSA lock. Spinner wheels which can rotate up to 360 degree. It has got a dimension of 36L X 21W X 48H cm. The suitcase was very strong, durable and easy to handle.

I lost my suitcase when I was travelling back from Chennai to Muscat along with my kids on 20.04.2022. After completing check-in formalities at Chennai International Airport, I went to have some snacks at the near by cafeteria. The suitcase was kept in waiting lounge. After returning from cafeteria, I was not able find my suitcase.

Since it was covered under the travel insurance via policy number 3457890, kindly let me know the procedures to get the claim at the earliest.

Looking forward to hear from you.

Thanking you,

Yours faithfully,

Banumathy

[Banumathy]

In most of the countries, obesity among youngsters has become a matter of concern. Though, people think that the ruling party should take necessary steps to solve this health issue according to me parents also play an important role in reducing this problem.

Introduction of physical activities like Yoga, Aerobics, Swimming and few out door games such as Football, Basketball, Volley ball etc. should be made compulsory for school children to keep them active inside the campus. Marketing of Junk foods through advertisements can be reduced so that children can adapt themselves to healthy eating habits. Teaching the importance of eating fresh and healthy food everyday should be made mandatory inside the school. Fixing more taxes on junk foods will help to reduce the consumption. These are some of the simple steps which can be implemented by the Government to keep this issue in check.

However, we can understand that the authorities have certain limitations in removing such health issues from our society. Parents or guardians should encourage the kids to eat food which are freshly prepared at home. They should avoid buying unhealthy food from hotels or nearby restaurants. Importance of homemade food should be taught to them from their childhood. Children can be allowed to go out and play everyday in the evening at least for one hour to keep them active and disease free.

To conclude, state has got its own responsibility to lower the increase of life style diseases. However, one should understand that the parents are also equally responsible to curb this issue.

[Banumathy]

Dear Sir/Madam,

I am writing this letter to inform you that an article about my hometown which has been published in your magazine recently has got some wrong information.

Since the article was about my hometown, I found it quite interesting to go through it in detail. Though, most of the particulars were rightly mentioned but few details about the places in and around my town were mentioned wrongly. The places around my birth place are Chennai Central, Beach, Perambur and Villivakkam. But, in your article Tambaram is given which is very far from that spot.

Wrong details will lead confusion among the readers and mislead them when they visit the place. Being a best sold magazine it is always better to publish the correct particulars after collecting the datas from reliable sources.

Please take necessary action at the earliest to edit and reprint the write-up in your next week edition.

Thanking you,

Yours faithfully,

Banumathy

[Banumathy]

Traditional newspapers play a vital role in sending news all around the world. It is considered as one of the regular morning routine to read the newspaper while having coffee. Nowadays this habit is getting switched over to read conventional news available in the internet throughout the day. In this essay, I will be discussing about both the positive and negative impacts of this new trend.

Since people are very busy nowadays due to long working hours and more challenges in reaching the workplace on time during office hours, they are unable to spend much time to read the paper leisurely. Moreover, due to increasing number of service providers to avail internet data throughout the day for lesser price has made them to go for news displayed in websites. At any time we can read the latest news by just browsing the internet. It is very comfortable for us to read even while travelling. It saves our time as well as the cost of printed newspapers.

When we think about the cost of printing newspaper and its negative impact on our environment, it is said that to make five hundred sheets of paper around twenty-four trees with forty-five feet trunk should be cut down. To reduce the cutting down of trees and to save our environment it is always better to read news in websites which are updated at regular intervals. To read traditional newspapers we have to wait for the particular time to get in our hand either in the morning or in the evening although we get one day old news.

To conclude, reading up-to-date news on the internet is the best way to save our time and cost at this fastmoving world so that we can also upgrade ourselves along with the new and recent developments around us.

[Banumathy]

Nowadays, supermarkets are trying to sell numerous imported items from all over the world instead of selling the goods which were produced locally due to recent advancement in all means of transportation. The process of acquiring goods from other countries has become easy for the traders due to hassle free import and export policies. Though, it has got positive and negative effects in the market. In my point of you, it is a good news for those who are interested to buy things from foreign countries.

If, we think about the negative aspects for example, vegetables and fruits produced by the local farmers are not having demand because these imported items are available at cheaper price and the consumers are not ready pay more cost, when they are able to get the same for lesser amount. Secondly, people are more attracted to experience the new taste rather than having the same old palate. So, it has become a new trend to try different items from different countries.

When we think about the positive aspects, we are able to get some of the fruits and vegetables throughout the year irrespective of the season. For example, Indian Alphonsa mangoes are available in super markets of middle-east all over the year. In the same way, pears from South Africa, apples from Kashmir are easy to pick up and enjoy the delicacy instead of going to their native place. Not only the food items, even the electronic items are procured from different countries all around the world which can promote the sales as well as satisfy the customers for purchasing best products to have enjoyable experience.

I would like to conclude here that buying imported goods has given wide opportunity for the people to acquire best of the products all around the world.

[Banumathy]

Few individuals think that a sense of competition in youngsters should be encouraged, while others feel that children who are taught to work in groups rather than doing it alone become more useful human beings. Though both has got some plus and minus.

According to me, kids should be encouraged to compete with their friends or classmates to improve their talents. It is a kind of motivation that is done by their parents or teachers to increase their spirit of learning.

Through motivation, children can learn to work hard and develop themselves to complete their task independently. It gives them the joy of winning and in case if they lose, they will find the way to improve themselves in future. Obviously, students can learn from their mistakes that they have done in the past. Usually two children studying in the same house will try to compete with each other irrespective of their class they study. Parents used to encourage their spirit by awarding them some gifts for their success in school examination.

Few people think that rather than competing among peers, doing things in groups and learning to co-operate with others will make the children grow as useful adults. They can learn from their peer group and they also improve their inter-personal skills. Working with peers will give them multiple ideas and they can think creatively as well. Kid won’t be getting superiority complex too. They enjoy their time with peers and learn from them side by side.

Sometimes, if they don’t have any competitor then they will show lack of interest in their studies. So, I would like to conclude here that kids can be encouraged to compete with their age group to succeed in their goals.

[Banumathy]

Dear Sir/Madam,

I live in Building – C, Flat no.2 of Palm Gardens and I am writing this letter to inform you about the problem that I have been facing for quite some time.

Actually, one of my neighbour residing in flat no.1 of the same building is playing loud music till late night. I do not raise this issue, if it is once in a while during long holidays or weekends. This has become regular every night and it disturbs my sleep a lot.

Due to disturbed sleep, I was not able to concentrate in my work through out the day. Hope you can understand how drowsy people become due to lack of sleep. Since, I am preparing for my upcoming examination it gives me too much trouble in studying for the same.

Therefore, I would request you to check this issue with the concerned person and try to solve this at the earliest which will help me to have a good night sleep during weekdays.

Yours faithfully,

Banumathy